Agency Accessibility Retainer
Your clients need accessibility.
You need the expert behind you.
White-label accessibility consultancy for creative and digital agencies. Protect your clients, protect your contracts, and add a high-margin service line, without hiring in-house.
The legal reality
This isn't just about doing the right thing.
It's about not getting sued.
The Equality Act 2010 requires every UK service provider to make their digital presence accessible. There is no minimum size threshold. There is no grace period. This includes every website your agency has ever shipped.
The European Accessibility Act came into force in June 2025. A UK Accessibility Act is in active Parliamentary discussion. The direction of travel is clear.
  • Any user who can't access your client's website can file under the Equality Act 2010
  • Agencies can be held jointly liable for inaccessible work they delivered
  • Defending an accessibility claim costs £25,000+ before settlement
  • Public sector clients must publish accessibility statements, they'll look to you for them
  • 16 million UK people have a disability. That's 1 in 4 of your client's potential customers
What happens when a retainer client gets a complaint?
Protected.
Retainer clients have a documented accessibility process, a WCAG 2.2 compliance trail, and an accessibility statement they can point to. They can demonstrate they acted proactively, which is exactly what the law requires.
No documented process? No protection. The question isn't whether your clients will face an accessibility complaint. It's whether you'll have prepared them for it when they do.
The problem

Your agency is one complaint away from
an expensive conversation.

Accessibility isn't a nice-to-have. It's a legal obligation, and if your agency builds websites, runs social campaigns, or manages email marketing for clients, the liability can land on your desk.

⚖️

You're building on legal quicksand

The Equality Act 2010 applies to every website you ship. If a client's end user can't access their site, both you and your client are exposed. Ignorance isn't a defence.

📋

Clients are starting to ask, and you don't have the answer

Enterprise and public sector clients are adding WCAG 2.2 compliance to briefs. If you can't answer with confidence, you're losing pitches to agencies who can.

🔍

No one on your team knows what WCAG 2.2 means in practice

Most agencies treat accessibility as a checkbox. Alt text on images, maybe a contrast check. That's not compliance, and it won't protect your client from a formal complaint.

💸

You're leaving a high-margin service line on the table

Accessibility audits, inclusive design reviews, and compliance reporting are services clients pay for. Right now that revenue is going to someone else.

🏢

Your clients' end users are watching

16 million people in the UK have a disability. When a user can't navigate your client's website, that's not just a lost sale, it's grounds for a complaint under the Equality Act.

🧠

Neurodiversity is invisible, and costly when ignored

15–20% of people are neurodivergent. Cognitive accessibility isn't covered by most tools. Inaccessible social content, email design, and copy excludes millions, and your clients' ROI shows it.

Trusted by
NHS
Greene King
Dentsu
APCO Worldwide
Help for Heroes
UK Parliament
Swim England
Amazon
Proof it works
Real results. Real clients.
Real numbers.
Not projections. Outcomes from organisations I've worked with directly.
£227k
annual recruitment savings after neuro-inclusive onboarding redesign
Greene King, 50,000+ employees
34%
reduction in 90-day staff attrition following inclusive systems audit
Greene King, Hospitality
47%
increase in email open rates after accessible communications redesign
Swim England, National Governing Body
100%
WCAG 2.2 AA compliance achieved, zero accessibility complaints since
NHS, 8,500+ staff
£180k+
increase in online donations from accessible campaign redesign
Help for Heroes, 35,000+ beneficiaries
29%
drop in website bounce rate after accessibility implementation
Swim England, National Governing Body
How it works
The IMPACT™ Framework,
applied to your agency.
The same methodology used with the NHS, Greene King, and Dentsu, now embedded into your client delivery process.
Step 01 — Identify
Find the gaps
We map your current client work and locate the exact accessibility failures across their digital presence.
Step 02 — Measure
Quantify the exposure
We calculate your client's legal risk and the revenue they're leaking by excluding the disabled market.
Step 03 — Prototype
Build the fix
I create WCAG 2.2 compliant recommendations your team can actually implement, not a 60-page report no one reads.
Step 04 — Activate
Ship it compliantly
Your team builds it. I sign off compliance. Client gets a documented accessibility statement they can stand behind.
Step 05 — Continue
Stay protected
Monthly check-ins. I review new work before it ships. Compliance doesn't drift because I'm watching.
Step 06 — Transform
Turn it commercial
Accessibility becomes a pitch advantage. You win work with it. You retain clients because of it.
Retainer options
Built for agencies of every size.
Priced to make commercial sense.
All retainers are monthly rolling. 3 month minimum investment. No surprises. Just the expert support you need, when you need it.
Foundations
Accessible Agency Starter
For boutique agencies ready to add accessibility to their client offering without the overhead.
£1,500
per month · rolling · 3 month minimum
  • 1 client website audit per month
  • WCAG 2.2 AA compliance checklist
  • Monthly 60-min advisory call
  • Email support within 48 hours
  • White-label compliance report
  • Access to TGD training resources
Book a discovery call
Most popular
Growth
Agency Accessibility Partner
For growing agencies with multiple clients and a commercial appetite for accessibility as a service line.
£2,000
per month · rolling · 3 month minimum
  • Up to 3 client audits per month
  • Social, email & web review included
  • Bi-weekly advisory calls
  • Priority same-day response
  • Pitch support & client-facing decks
  • Quarterly team training session
  • White-label reports & statements
  • Legal risk framework documentation
Book a discovery call
Enterprise
Embedded Accessibility Lead
For established agencies who want accessibility embedded across all client work and team culture.
£6,000
per month · rolling · 3 month minimum
  • Unlimited client reviews
  • Full IMPACT™ framework rollout
  • Weekly advisory & account calls
  • On-site or virtual team training
  • Named TGD contact per client
  • Bespoke legal risk documentation
  • New business pitch support
  • Keynote for client events
Book a discovery call
Not sure which tier is right for you? Book a discovery call and we'll find the right fit.
Why Tania
I don't come from the compliance world.
I come from yours.
I spent over a decade in digital marketing, rising to Head of Digital. I know what a pitch looks like under pressure. I know what it means to deliver for clients who don't fully understand what they're asking for.
Then I discovered the systems I was working in were designed to exclude — not just disabled users, but the neurodivergent people building the work. So I got certified, and built a consultancy that bridges both worlds.
You're not getting a technical auditor who's never written a creative brief. You're getting someone who understands your agency, your clients, and your commercial reality.
  • CPACC Certified, International Association of Accessibility Professionals
  • TEDx Speaker, "Make your marketing accessible"
  • UK Parliament ADHD Champion & ADHD UK Ambassador
  • Purple Tuesday Global Accessibility Ambassador
  • CPD Accredited training programmes
  • Signed speaker: PepTalk & Champion Speakers
  • Clients: NHS, Dentsu, Amazon, Greene King, APCO Worldwide, Help for Heroes
Questions
What agencies
usually ask first.
Will our clients know you're involved?+
We're not a tech agency, does this still apply to us?+
How much should we charge clients for accessibility services?+
What if one of our clients gets a complaint?+
We already use automated accessibility checkers. Isn't that enough?+
How quickly can we get started?+
Book a call
Let's talk about what this looks like for your agency.
A 30-minute call. No obligation. I'll tell you exactly what your current exposure is and whether a retainer makes commercial sense for you.
Book a discovery call
All calls are confidential. Just an honest conversation.
🌈
Every discovery call donates £25 to Rainbows Hospice, supporting babies, children and young people. Your call makes a difference before we've even started.